Dec 4, 2009

You, Your­sel­ves, and Facebook One of my stu­dents at Com­Dig is wri­ting a paper about the mul­ti­ple per­so­na­li­ties we have and how we are using those per­so­na­li­ties in the digi­tal world. Rese­ar­ching on the sub­ject I found this inte­res­ting blog post by Marc Fenigs­tein where he talks about the impor­tance of this move­ment,...

Nov 23, 2009

Methods help us in a vari­ety of ways throughout the ser­vice design process. Here’s a list of ser­vice design methods selec­ted and tai­lo­red by a com­pany cal­led Engine*: *Foun­ded in 2000, Engine is one of the world’s lea­ding ser­vice design and inno­va­tion consultancies. 1. Path To Participation What is it? The path to...

Nov 8, 2009

A AG2 e a ESPM sedi­a­ram um debate sobre alguns dos temas mais polê­mi­cos e ins­ti­gan­tes da comu­ni­ca­ção digital. Neste encon­tro que inau­gura a par­ce­ria entre a agên­cia e escola de mar­ke­ting e comu­ni­ca­ção, foram bus­ca­das res­pos­tas e solu­ções prá­ti­cas para o dia-a-dia de ges­to­res e...